The beaux Arts

is a boutique New York creative agency that works within the luxury interior and home design industry whose client base ranges from architects and interior designers, to textile designers, showrooms, lifestyle and e-commerce brands.

The Beaux Arts was in need of some guidance on how to best leverage their social media platforms for increased exposure of their work on their account along with their client accounts. We showed The Beaux Arts how to create a cohesive visual identity across their Instagram profile combining a mix of their portfolio work, client features, Instagram Reels, brand collaborations and hashtag strategy to create a strong and strategic social media presence.

Our work consisted of advising them on how to utilize social media management tools, workflows and softwares to strategize, elevate and streamline their processes along with creative briefing, thoroughly analyzing the competitive marketplace, creating content outlines and samples, guiding them on best practices to make the most of Instagram’s features and training their team to eventually take over and manage it themselves.